Reputation Compass
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What does ChatGPT say about your business?

Type your business name and see, side by side, what ChatGPT and Claude tell a customer about you: whether they mention you at all, how they frame you, and which competitors they recommend instead.

Free with a Reputation Compass account. No credit card.

Free account required: this tool runs premium AI models (ChatGPT + Claude).

Common questions

Why does what AI says about me matter?

More customers now ask ChatGPT, Claude, and Perplexity “is this business any good?” or “who’s the best near me?” instead of scrolling reviews. The assistant’s answer (whether it mentions you, how it frames you, and who it recommends instead) is increasingly the first impression a buyer gets.

Do I need an account?

Yes, a free one. Every check calls the paid OpenAI and Anthropic APIs on your behalf, so we ask you to sign up before running it. There’s no credit card, you get a set of free checks, and the account also gets you the rest of our free tools. Our AI Crawler Check runs with no account at all.

The answer looks wrong or thin. What can I do?

AI answers are built from what’s publicly said about you: reviews, directories, Reddit, press, and your own site. To improve them, earn specific and recent reviews, keep your business facts consistent everywhere, get cited in sources the models trust, and make sure AI crawlers can actually read your site (try our AI Crawler Check).

Why do the two answers differ, and change each time?

Different models are trained and grounded differently, and answers are generated fresh each run, so they vary. That variability is the point: a single check is a snapshot. Brands track it over time to catch when an answer turns negative or drops them from a “best of” list.

Is this the real ChatGPT / Claude?

It uses the same underlying OpenAI and Anthropic models via their APIs, asked a neutral buyer-intent question about your business, then analyzed for whether you’re mentioned and how. It’s representative of what a consumer asking about you would see, not a capture of any one person’s chat.

One check is a snapshot. Reputation is a movie.

Reputation Compass runs this automatically across engines, tracks how the answers change over time, and alerts you when one turns negative or drops you from a “best of” list, alongside your reviews, Reddit, and social mentions.

AI Answer Check: what does ChatGPT say about your business? · Reputation Compass